Manage the media and PR for the world‘s largest sailing regatta of its kind – Aberdeen Asset Management Cowes Week.
Promoted on and off the water activities to make 2011 Aberdeen Cowes Week the most talked about regatta in over a decade.
Secured vital exposure for the new title sponsor: Aberdeen Asset Management, and partner sponsors including the Abu Dhabi Tourism Authority.
Managed and distributed daily photographs, VNR and media releases to media.
